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Martin Launches Timberland Apparel

ATLANTA—The Martin Agency introduces Timberland’s new line of branded apparel in a campaign breaking this week. The Richmond, Va., shop, which lost the $15-20 million account earlier this year, has crafted advertising for the clothing that plays off the question, “Would you do it again?” Ads will appear in Sports Illustrated, Men’s Health, Esquire, GQ and other periodicals.

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