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Richards Emerges in U S West Review
DALLAS–The Richards Group here and DDB Needham, Chicago, are among the shops involved in a review for the creative and media planning portions of U S West Communications’ $40-50 million account, sources said. The two agencies join previously identified contenders TBWA Chiat/Day, Venice, Calif.; Rubin Postaer and Associates, Santa Monica, Calif.; and Martin/Williams, Minneapolis. Other shops may also be pitching. Client officials in Denver had not returned calls at press time, and agency executives declined to comment.

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