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Fallon In New York Donning Joe Boxer
SAN FRANCISCO–Apparel marketer Joe Boxer here is set to award a strategic branding assignment to Fallon McElligott’s New York office after a national review.
Fallon is “in final negotiations” with Boxer for a “brand development campaign” that does not include advertising, said Denise Slattery, the client’s vice president of marketing. Creative and media duties for its advertising will continue to be handled in-house, sources said.
FCB Picks Up Dow Brands From SCJ
CHICAGO–S.C.



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