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Houston Helm Adds Hunt-Wesson Work
LOS ANGELES–Houston Helm & Co. here has picked up an additional $5-10 million Hunt Foods branding assignment from Fullerton, Calif.-based client Hunt-Wesson. The award comes after a review that included the brand’s roster shops: Campbell Mithun Esty, Minneapolis; Berry Brown Advertising, Dallas; and TBWA Chiat/Day (formerly Ketchum Advertising), San Francisco. Houston Helm’s Hispanic division, Houston Helm Bermudez, has handled advertising for Hunt-Wesson’s Rosarita Mexican Foods division since last year.
Gates Swings for Callaway Golf
LOS ANGELES–Bill Gates has joined an elite group that counts Alice Cooper and golf pro John Daly among its members.
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