Goldberg Becomes CEO of Harris Drury Cohen

ATLANTA—Michael Goldberg has been named chief executive officer of Harris Drury Cohen. Goldberg, formerly group account leader, has been at HDC 10 years. “Managing partner Phil Cohen is stepping down,” said chairman Stan Harris “to concentrate on strategic planning and account service.” According to late reports filtering out of the Fort Lauderdale, Fla., shop, Goldberg’s selection, seen by some as a victory over fellow account leader Patrice Blair, angered her supporters. HDC has been rocked by personnel layoffs, triggered by the account losses of Wyndham Hotels and Resorts and Levitz Furniture Stores. “People perceived the two of them to be equally important,” said one observer. “The truth is, you can’t elevate two people.”

BellSouth/SBC Wireless Names Ketchum

ATLANTA—Ketchum has been named public relations agency for the joint venture created by the merger of the U.S. wireless operations of SBC Communications and BellSouth Corp. The company, whose name is yet to be announced, will serve more than 19 million subscribers in 42 of the nation’s top 50 markets. Ketchum Atlanta, a unit of Omnicom Group in New York, will coordinate regional teams in Chicago, Dallas, Los Angeles, Miami and Washington, D.C. The win sets the stage for a decision in the BellSouth/SBC marketing review. A winner is expected to be named this week. GSD&M in Austin, Texas, WestWayne in Atlanta and Tampa, Fla., and New York’s BBDO Worldwide are said to be running neck and neck in the $185-250 million shootout.

JFK Museum in Dallas Appoints Publicis

DALLAS—The Sixth Floor Museum at Dealey Plaza here has selected Publicis in Mid America to handle its first advertising campaign since opening in 1989. The museum is located inside the former Texas School Book Depository building from whose sixth floor Lee Harvey Oswald is believed to have fatally shot President John F. Kennedy. The selection of the Dallas agency comes as the museum is planning a $1 million expansion.

Bcom3 Group Sets Management Lineup

CHICAGO—The Bcom3 Group has installed new top management at global operating units Leo Burnett Worldwide and D’Arcy Masius Benton & Bowles. Linda Wolf, chief executive of Leo Burnett USA, becomes the agency’s worldwide chairman and CEO, assuming titles previously held by Bcom3 executives Richard Fizdale and Roger Haupt. Stephen Gatfield, group president of Burnett’s Asia/Pacific region, becomes the shop’s worldwide chief operating officer; Bob Brennan, chief operating officer of Starcom MediaVest Group, becomes president of LBW. Jack Klues remains CEO of SMG and is expected to announce Brennan’s successor “in due course.” At D’Arcy, worldwide chairman and CEO Arthur Selkowitz becomes vice chairman and chief client officer of Bcom3. John Farrell, president of D’Arcy TransAtlantic, becomes president and CEO of D’Arcy Worldwide, and Susan Gianinno, chief branding officer of D’Arcy Worldwide, adds chairman duties for the organization. A global leadership team for D’Arcy will be announced shortly. The appointments take effect Jan. 1.