No Changes Yet for Exxon, Mobil
DALLAS–Sources at Exxon and Mobil roster agencies said there are no co-branding or consolidation plans in the works following the companies’ announced merger last week. Irving, Texas-based Exxon’s roster includes lead agency McCann Erickson Worldwide in New York and Houston and Bright Sun Consulting in New York. Mobil shops are DDB Needham (corporate) and Grace & Rothschild, New York; Arnold Advertising, Boston; Burrell Communications Group, Chicago; and Zubi Advertising Services, Coral Gables, Fla. Exxon has spent $12.1 million in advertising through August 1998, while Mobil of Fairfax, Va., placed $58.5 million, per Competitive Media Reporting.
Ewanick Exits Porsche in Mid-Pitch
ATLANTA–Officials with Porsche Cars North America last week confirmed general manager of marketing Joel Ewanick had resigned to accept a job with an undisclosed company. His departure comes as the Atlanta-based automaker’s $15 million account is in play. Company chief operating officer Richard Ford will oversee the pitch until a new marketing chief is named. Porsche said the change will not affect the current review that involves The Richards Group, Dallas; Carmichael Lynch, Minneapolis; Leagas Delaney, San Francisco; Kowloon Wholesale Seafood Co., Santa Monica, Calif.; and WestWayne in Atlanta. Those shops will present in February.
Rapp Collins, Targetbase Make Royal Cut
CHICAGO–Royal Caribbean Cruises narrowed the list of contenders for its $10 million direct marketing account to six shops. According to Jan Apple, the Minnetonka, Minn., consultant assisting in the review, vying for the task are: Rapp Collins Worldwide and Targetbase Marketing, both Irving, Texas; and FCB Direct; Lowe, Fox, Pavlika; McCann Relationship Marketing; and Ogilvy-One, all New York. Incumbent CF2GS of Seattle, which was recently incorporated into Bozell Worldwide’s Seattle office, is not participating.
Former Dallas Media Veteran Dies
DALLAS–Lynne Christopher, a former media executive here, died of complications from surgery Nov. 27 at Chicago’s Northwestern Memorial Hospital. She was 49. Christopher, executive vice president and executive media director at Miami’s Cooper HMS, had
formerly worked at Temerlin McClain in Irving, Texas; The Bloom Agency (now Publicis) here; and David Cravit & Associates Advertising in Chicago. She was buried Dec. 3 in her hometown of Marshall, Mo.
Adweek Calls for Year’s Best TV Spots
NEW YORK–Adweek magazine is accepting entries for the best domestic television commercials of 1998. The winners, selected by Adweek editors, will be announced Feb. 1. Only spots that first aired in 1998 are eligible. The deadline for entries is Dec. 31. For complete details, call (212) 536-6453