Bronner Hires U.K. Director
BOSTON–Alistair Ross-Russell has been named managing director of Bronner Slosberg Humphrey’s London office. He most recently held positions with Bain Consulting, working on projects in the U.K. and Hong Kong. Ross-Russell and senior vice president and creative director Martin Mcdonald are charged with growing the office. Formed late last year, the outpost is in the process of staffing 50-75 employees. Its main client is Cellnet, the wireless subsidiary of British Telecom.
Community Newspaper Postpones Search
BOSTON–Community Newspaper Co. in Needham, Mass., has suspended the review for its estimated $1-2 million ad account. The client, a unit of Fidelity Investments, will focus on “internal strategy . . . before we bring an agency partner on board,” said client official Robin Lorenzen. There is no firm date to resume the search process, but Community Newspaper hopes to hire a shop by the end of the year, she said.
Clarke Taps Nahil for New Post
BOSTON–Clarke Cos. in Boston has hired Joe Nahil for the newly created position of director of consulting. Nahil was previously executive vice president with Golin Harris Communications in Boston, where he worked on the Digital Equipment Corp. and Comverse Systems accounts. He will help attract new businesses while working with Clarke Goward Advertising, Clarke & Co., interactive ClarkeGoward, the Crisis Communications Center, CG Design and Clarke Direct. He reports to Terry Clarke, president and chief executive officer.
Higgins Forms Creative Boutique
BOSTON–Freelance art director Joe Higgins has set up his own shop, Joe Higgins Creative in Danvers, Mass. The startup will target small and midsized companies, said Higgins, a former vice president and senior art director at Wallwork Curry Sandler in Boston. Clients include Brigham’s ice cream; Articles, a retailer of handcrafted tiles; and the National Pediculosis Association, a nonprofit group educating parents about treatments for head lice.
Cote & D’Ambrosio Opens in Ocean State
BOSTON–Eric Cote and Kenneth D’Ambrosio have formed Cote & D’Ambrosio, a full-service ad and public relations firm in Saunderstown, R.I. Cote is a former senior aide to Rhode Island Governor Lincoln Almond, while D’Ambrosio has served as a visiting professor at the Rhode Island School of Design for the past six years.
O’Neal’s Anthem Ads Target ‘Next Wave’
BOSTON–O’Neal & Prelle, Hartford, Conn., has unveiled a campaign for Anthem Blue Cross & Blue Shield of Connecticut targeting young adults, the “next wave” of healthcare users, according to Melinda Smolkin, the agency’s account supervisor. Billings were not disclosed. A series of TV spots show people rock climbing, kick boxing and playing hockey to position the HMO as the insurer that supports people’s active lives.