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Hardee’s Whittles Contenders List to 8
LOS ANGELES–Hardee’s Food Systems has narrowed the field in the review for a creative agency to handle its $80 million account to eight semifinalists, including Team One Advertising in El Segundo, Calif., which is temporarily handling the client’s creative duties. Jim Bishoff, a partner at Los Angeles-based consultancy Strategics, would not comment on the other contenders, which sources said include New York shops Angotti, Thomas, Hedge; Earle Palmer Brown; and Publicis/Bloom.
Nonroster Shop Surfaces in PepsiCo Review
NEW YORK–Grey Advertising here has emerged as a contender in the pitch for PepsiCo’s consolidated
$170 million U.S.