Brandweek will feature live discussions with marketing pros at ULTA Beauty, Converse, UPS and more. Meet us in Miami Sept. 11–14 to boost your business and elevate your brand.
From the beginning of the pandemic, it was clear that group and business travel would be among the last relics of normal life to return. Now, with Covid-19 resurgent both in the U.S. and much of Europe, the hospitality industry is bracing for a potentially long winter without an opportunity to cater to travelers seeking meeting and event venues.
To recoup some of their business revenue, both Hilton and Marriott have rolled out what they’re calling “work