Hot, Bald and Possibly Gay: How Mr. Clean Has Kept It Fresh for 5 Decades

Procter & Gamble’s most famous mascot

Driving relevance means driving growth. Join global brands and industry thought leaders at Brandweek, Sept. 11–14 in Miami, for actionable takeaways to better your marketing. 50% off passes ends April 10.

How did Mr. Clean come into our lives? Well, according to Procter & Gamble's website, it was when, one day long ago, a farmer ambled out his front door to check on his crops, then looked down to see "a small but sturdy baby with a bald but shiny head." The farmer and wife adopted the foundling, and "as Mr. Clean grew," we are told, "so did his love of cleaning."

Image Courtesy of P&G

Right.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in