Horizon to Help 'Market a Belief'

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Its detractors have compared the Church of Scientology to a cult, but the controversy that often surrounds it did not deter Horizon Media from taking on the business.

“It’s freedom of speech,” said Zach Rosenberg, evp and general manager for Horizon in Los Angeles. “Everyone has a right to market a belief, and we want to help them.”

The independent agency won media responsibilities for the church’s account following a review that included incumbent URI, Beverly Hills, Calif.;

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