Hood to Market Telguard Security In Nashville Test

Telular Corp. has hired Hood Communications to market Telguard, a new cellular security system with consumer and business applications.
The Atlanta agency kicks off a trial campaign in Nashville, Tenn., later this month. The effort will combine television, print and public relations components for the wireless telecom provider.
Billings are undisclosed.
Telguard acts as a back-up system for homes and businesses whose standard telephone line security has been disabled.
Telular Corp in Vernon Hills, Ill., designs and manufactures “fixed-wireless” technology enabling standard phone, fax or modem-monitored alarm systems to incorporate cellular support.
–Vincent Coppola