Honda's 'Grrr' Wins Grandy Award

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

NEW YORK Honda U.K.’s “Grrr” by Wieden + Kennedy received the top prize at the Ad Club’s International Andy Awards in New York on Thursday, winning the $50,000 Grandy Award.

The animated spot features diesel engines flying through a fantasy landscape while radio host Garrison Keillor sings a song about how hate can bring change, or in this case, cleaner diesel engines.

In

AW+

INDEPENDENCE DAY SALE

Subscribe today!

APPLY PROMO CODE "JULY20" AT CHECK OUT FOR 20% OFF

View Subscription Options

Already a member? Sign in