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Looking for a strategic partner to build its business through branding, HomePriceCheck.com has launched a review it expects to complete in three weeks.
“I want a partner that understands what to do after a big splash,” said chief marketing officer Ellen Bossert. “We make decisions fast here–we have to.” Bossert has spoken with Partners & Simons, Boston, and may contact full-service agencies.
The size of the ad budget, now estimated at $5-10 million, may grow depending on a second round of funding in April.
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