General

Holiday Spending Increased in 2019, Especially Online

Retail sales grew 3.4%, according to Mastercard

Mall holiday shopping
The exception to the holiday retail boom was department stores, which saw a 1.8% decline.Getty Images
By Ann-Marie Alcántara

December 26, 2019

Christmas is in the rearview mirror, bringing another holiday shopping season to a close—sort of. With five days left in 2019, consumers are rushing to spend those holiday gift cards (along with returning and exchanging items that didn’t suit their tastes).

Ann-Marie Alcántara

Ann-Marie Alcántara is a tech reporter for Adweek, focusing on direct-to-consumer brands and ecommerce.

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