Hoffman York Broadcasts for Advocate

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CHICAGO Advocate Health Care positions itself as an organization that understands patients’ concerns and has the latest in technology in the first broadcast advertising campaign from Hoffman York.

Two 30-second television spots began running this month on broadcast stations in and around Chicago, an agency representative said. The campaign for the Oak Brook, Ill.-based hospital network carries the tagline, “We’re your doctors. We’re your hospitals. We’re your Advocate.”

In one commercial, a woman is apprehensive about her husband’s pending heart surgery and the post-operative care, but the fact he is being treated at Advocate eases her mind.



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