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Sara Lee Branded Ap-parel has launched a review for the Hispanic advertising account of its Hanes and Hanes Her Way labels, sources said.
Among the contenders for the estimated $2 million business: Bromley Communications and Cartel Creativo, both in San Antonio, Lopez Negrete Communications in Houston, Zubi Advertising in Coral Gables, Fla., and Läpiz and The San Jose Group, both in Chicago, according to sources.
A Sara Lee representative would not confirm a review is under way, but said the Winston-Salem, N.C.,
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