Hillary Clinton Just Made the Best Use of Silent Autoplay With This Social Video Ad

Deaf activist Nyle DiMarco's memorable spot

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If you're on one of the three major social networks, you're used to videos that play automatically when you scroll through your feed. In fact, you're probably so used to autoplay that you don't stop and watch the whole video or even turn on the sound.

That's what the Clinton campaign is betting on with its new silent ad featuring model and deaf activist Nyle DiMarco who asks people to consider using their voices to vote in November. 



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