Hill Unveils Cognos Campaign

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BOSTON Interpublic Group’s Hill, Holliday, Connors, Cosmopulos this week launches a global campaign for Cognos, the agency said.

The print effort touts Cognos 8 BI, a business intelligence software program. One execution features a man gazing off into the distance with the headline, “Someday, the promise … will be met. Welcome to someday.”

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