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Does your favorite local boîte have a secret in its restroom? If it does, it might be because of a media plan by Horizon Media, New York.

The agency has coordinated the first guerrilla- marketing campaign for The History Channel, in support of the cable network’s Secret Passages program, which debuted last week and is airing on Mondays this summer.

The campaign includes graffitilike postings, street decals and, yes, “rest room domination advertising” in New York, Chicago, Boston, Philadelphia and San Francisco, a Horizon rep said.

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