Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
As we near the two-year mark of the start of the Covid-19 pandemic, marketers and advertisers are looking to take advantage of the “digital fatigue” consumers are experiencing by investing in out-of-home advertising.
On Nov. 10, Adweek partnered with the Outdoor Advertising Association of America to present Elevate: Out of Home, an event focused on the challenges and opportunities of the medium. Attendees heard from guests like Apple’s vp of marketing communication Tor Myhren, BBC Creative’s creative director James Cross and the OAAA’s president and CEO Anna Bager.
You
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in