Hawaii Business to O&M

HONOLULU – Ogilvy & Mather here, working with the agency’s L.A. shop, bested 24-year incumbent Milici Valenti Gabriel/DDB Needham for the $5-10-million Hawaii Visitors Bureau account. O&M won after a two-month review, and will face the challenge of rekindling the state’s crucial tourism industry.
Copyright Adweek L.P. (1993)

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