Having a Mercedes Gives This Guy the Power to Summon Ludacris in Its Super Bowl Ad

The 60-second spot will air during the second quarter

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When you have a new Mercedes-Benz A-Class, it gives you all sorts of powers. Want to rip up a parking ticket that isn’t even yours? Done. Ask an ATM machine to make it rain? Done.

At least, that’s the premise of the brand’s 2019 Super Bowl spot.

The 60-second ad, “Say the Word,” will air during the second quarter of the game and stars Atlanta native Ludacris (although only for brief moment). The spot also has some other surprise stars including PGA champion Rickie Fowler, several Looney Tunes characters and everyone’s favorite dog from classic TV, Lassie.

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