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Some days, you just don’t want to speak to anyone. Maybe it’s most days. Heck, maybe it’s every day of this soul-crushing dystopian timeline. Regardless, on those days, even minimal human interaction can sound like an obstacle you’re simply unwilling to languidly flop over.
Burger King Finland has your back.
Noting that Finns generally hate small talk, something that’s largely unavoidable in the traditional food-ordering process, Helsinki agency Superson created a Silent Drive-Thru option for locations in Finland.
The stunt, which sparked discussion in Finnish news outlets and some international coverage when it was launched earlier this year, was aimed at promoting the local Burger King app.
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