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DALLAS – Bringing a smile to both its driver and the winding road it traverses, a BMW Z3 roadster enjoys the spotlight in a new 30-second television spot breaking this month via Publicis in Dallas.
The new commercial displays “the sheer excitement of driving” the 2000 model year convertible sports car, according to Publicis senior principal Brice Campbell.
The spot, which fits under the umbrella “Ultimate driving machine” campaign from Fallon McElligott in Minneapolis, will be placed in local and regional markets across the country.
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