Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
NEW YORK Halls this week will unveil its first new television commercial in five years, timed to coincide with the approaching coughing, sneezing and sniffling of cold and flu season.
The spot, “Wolfboy,” via JWT in New York, supports Halls’ menthol product line as it revisits “The Three Little Pigs” fairy tale. In the ad, Wolfboy stands outside a brick house, clearly out of breath. Three men with pig snouts taunt him from within their safe confines.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in