GWhiz Tempts Tweens for Dairy Queen

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NEW YORK Grey’s GWhiz unit targets tweens in the latest print and TV ads for Dairy Queen’s new Blizzard flavors, the company said.

In the TV spot, two 10-year-olds are playing a videogame, during which the new Cotton Candy Blizzard flies across the screen, leaving them each with a treat in hand.

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