Guns N’ Roses Is Reviving Its Iconic Bullet Logo for the Coachella Crowd

Welcome to the jungle, millennials

A few days after Christmas 2015, visitors to Guns N' Roses' website noticed that something looked different. Atop the page was the band's bullet logo, a pair of opposite-facing revolvers girdled by a thorny rose stem. It hadn't been used since the group's early days.

@UpperEastRob robert.klara@adweek.com Robert Klara is a senior editor, brands at Adweek, where he specializes in covering the evolution and impact of brands.
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