T&O Group Hires Former Y&R Creative as VP, CD

Mike Hall joined The T&O Group last week as vp, creative director, a newly created position, the agency said.

Hall, 42, previously was at Young & Rubicam, Irvine, Calif., where he was an associate creative director on Lincoln automotive and Sony electronics. At T&O, Irvine, he will work on all accounts, including In-N-Out Burger, Fantastic Sam’s and Pioneer New Media Technologies. He reports to evp and executive creative director Scott Montgomery.

Hall said he was attracted by the opportunity to reunite with Montgo mery; they had worked together be fore at Foote, Cone & Belding, Irvine. Hall also liked the idea of joining a small shop like T&O, which has about 50 staffers and 2001 billings of $60 million. “There’s more of an entrepreneur ial spirit,” he said.