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ATLANTA GroundRush Media’s radio work for Bad Boy Entertainment launches today in U.S. markets including Atlanta, Washington, D.C., Houston and Los Angeles, sources said.
The 60-second spot will air on Radio One stations to promote the New York-based entertainment company’s upcoming Bad Boy Weekend, beginning Oct. 2-5 in Atlanta. Promotional parties and performances will take place at venues such as Justin’s, Sean “P. Diddy” Combs’ restaurant, and Vision Nightclub & Lounge, both in Atlanta, sources said.
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