Ground Zero Fills Top AD Slot

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After a 10-month vacancy in its creative department, Ground Zero has hired Fallon’s Arty Tan as creative director.

Tan, 39, fills a new position at the Marina del Rey, Calif., shop, which has been without a top art director since creative partner and founder Kirk Souder exited at the end of last summer. Tan starts July 1 and will split creative leadership on the shop’s accounts with creative partner Court Crandall, who becomes executive creative director.

“We wanted to make a big investment in the upper management of the company and go after big clients,” said Crandall.



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