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NEW YORK Bill Grogan started his job this week as president of WPP’s Berlin Cameron/Red Cell, the agency confirmed. The shop had been looking to fill the newly created position and had been talking to Grogan within the past month [Adweek, March 31].
Grogan, who ran the Coke Classic account at Interpublic Group’s McCann-Erickson until December, was most recently at AOL Time Warner in sales and marketing.
Grogan, 42, is expected to run Berlin Cameron’s Coke Classic business-the shop won lead creative duties on the estimated $260 million account from McCann-Erickson last year.
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