Grey Preps for Cisco

Grey’s San Francisco office is ramping up to handle its first major new account, Cisco, since reshuffling top-level executives over the past several months.

The agency’s technology-focused darkGrey unit pitched the $50-60 million business. It was a bicoastal effort, featuring San Francisco and New York executives. Heading the pitch were Dave Tutin, executive creative director of darkGrey, and Casey Jones, president of Grey San Francisco. The Northern California office plans to add an undetermined number of staffers to accommodate the business, sources said.