Google Unveils New Features to Make Shopping Easier Across Apps and Search Results

Including a price tracking tool

Two close ups of a Google Shopping notification on a smartphone with the Google Shopping logo behind it
Google's new shopping hub shows customers suggestions of what to shop for. Google

’Tis the season for every major social and tech platform to make their lists and check them twice to ensure major new shopping features are available before the holidays begin.

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@itstheannmarie Ann-Marie Alcántara is a tech reporter for Adweek, focusing on direct-to-consumer brands and ecommerce.