Google Reveals Sustainability Initiatives During Launch of New Products

Search giant invested $150 million into a fund for energy projects

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Sustainability shared the spotlight with Google’s major hardware announcements at the search giant’s annual new product event, Made By Google.

The company, which first announced its sustainability efforts in August, highlighted its work today in New York City while revealing its latest products.

The company revealed how it’s using recycled materials in its products and has committed to lowering its carbon footprint. Google has also contributed $150 million into a $1.5 billion investment fund for renewable energy projects in markets where its products are manufactured.

“As a young hardware team, we’ve had this amazing opportunity to rethink everything and start from the start to think, ‘What would it be like to truly integrate design and sustainability?’” Anna Meegan, head of sustainability for Google hardware, told Adweek.

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