Google Expects Quarantine Consumer Trends to Outlast Stay-at-Home Measures

New marketing data from the search engine shows a broader shift to more home-centric living

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A new report from Google is attempting to make sense of how consumer habits and trends have shifted since the novel coronavirus quarantine took effect and which of these changes have the potential to become part of a new normal in the longer term.

Data from search and other Google-owned channels showed many of the marked shifts you might expect from people cooped up in their homes, such as more interest in cooking, DIY crafts and far less regimented daily schedules.



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