Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Better bruised ribs than a bruised ego.
When Danny Hiele, cinematographer par excellence, was notified this year that he’d won an award from the Association of Independent Commercial Producers, he wasn’t exactly jumping for joy. He wasn’t jumping at all, in fact. “I said, ‘I just smashed my ribs. Let me call you back,’ ” he recalls. “I had no idea what it meant.”
Just that day, Hiele had taken a spill while filming on a glacier in Iceland.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in