DETROIT - In a new advertising campaign for the all new Sonoma light-duty truck, General Motors Corp. is trying to put greater distance between its brand and Chevrole" /> GMC Targets Ads To 'Wealth-Wise' <b>By David Kile</b><br clear="none"/><br clear="none"/>DETROIT - In a new advertising campaign for the all new Sonoma light-duty truck, General Motors Corp. is trying to put greater distance between its brand and Chevrole
DETROIT - In a new advertising campaign for the all new Sonoma light-duty truck, General Motors Corp. is trying to put greater distance between its brand and Chevrole" />
DETROIT - In a new advertising campaign for the all new Sonoma light-duty truck, General Motors Corp. is trying to put greater distance between its brand and Chevrole" />

DETROIT – In a new advertising campaign for the all new Sonoma light-duty truck, General Motors Corp. is trying to put greater distance between its brand and Chevrole" data-categories = "" data-popup = "" data-ads = "Yes" data-company = "[]" data-outstream = "yes" data-auth = "">

GMC Targets Ads To 'Wealth-Wise' By David Kile

DETROIT - In a new advertising campaign for the all new Sonoma light-duty truck, General Motors Corp. is trying to put greater distance between its brand and Chevrole

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The primary image TV viewers will see beginning later this month is a Cadillac Seville being squashed by a hydraulic crusher, the result being a new Sonoma. The idea, which has become the strategy of the year in the light-truck and minivan segments, is to position GMCs as having the most ‘car-like’ rides in the category.

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