Retailing

Gloria James Is the Face of Walmart’s 2021 'Fight Hunger. Spark Change.' Campaign

Her son, LeBron James, has a multiyear partnership with the retail giant

lebron james and his mom
It's the latest in a multiyear partnership between the retailer and LeBron James.Walmart
By Lisa Lacy

April 5, 2021

Gloria James, probably best known as the mother of NBA star LeBron James, has teamed up with Walmart in a new ad for the retailer’s annual “Fight Hunger. Spark Change.” campaign. 

Lisa Lacy

Lisa Lacy is Adweek's Commerce Editor.

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