Gillespie Adds Meitus, Carl as Co-CDs

NEW YORK Gillespie has installed Jonathan Meitus and Christian Carl as co-creative directors, replacing Tom MacManimon, who left the Interpublic Group shop in January, the agency said.

The Princeton, N.J., shop, which began its executive search in February, said Meitus and Carl have assumed command of the integrated marketing agency’s creative department. They officially began work earlier this month, an agency representative said.

“We’re not going to make any decisions singularly,” said Meitus. “Any decision made comes from both us and we stand by that.”

Meitus, 33, was an associate creative director at Cramer-Krasselt in Chicago for three years, where he worked with clients such as Hyatt Hotels, Au Bon Pain and Air Tran. Carl, 34, worked at Earle Palmer Brown for three years and then moved to Arnold in New York for six months. He has worked on accounts such as DuPont, Helzberg Diamonds, Comcast, Mexico Tourism and PETA.

Carl, a copywriter, and Meitus, an art director, will report directly to Marcy Samet, evp, managing director at Gillespie. They will oversee 20 creative staffers, the rep said.

“We’re going to try to raise the level of creative because that was the charge from Dick Gillespie himself,” said Carl. “To build the consumer advertising side of our business, to bring in the big brands.”

Together they will be responsible for pitching new business, building the general advertising group and directing creative work for clients such as ING, Lucent, Household and Kennedy Health Systems.

The two said they were still assessing the creative department’s needs and have not made any decisions to hire new personnel.