Gilbert Does Its Homework

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Retains $5 Mil. Account Of Florida College
ATLANTA–Gilbert & Manjura Marketing (G&M) is going back to school, having survived a mandatory review and retained the account of Seminole Community College in Sanford, Fla.
Billings on the assignment are $5 million over a five-year period.
Longwood, Fla.-based G&M said it prevailed over two other area agencies–the Orlando office of Greenstone Roberts, which recently ceased operations, and Marketing Development Group, also in Orlando.
On the heels of its decision, the 30,000-student college has released a new campaign from G&M.






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