Brandweek

Road to Brandweek: General Mills’ Brad Hiranaga Says Consumers Have Higher Expectations of Brands Now

CPG businesses have had a moment in the spotlight during the pandemic

Brad Hiranaga
Brad Hiranaga will speak at Adweek's Brandweek Masters Live event. Adweek

By Diana Pearl

September 4, 2020

Diana Pearl
@dianapearl_ diana.pearl@adweek.com Diana is the brand marketing editor at Adweek and managing editor of Brandweek.
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