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As he typically does, Gary Vaynerchuk had some colorful words for the crowd at South by Southwest Interactive in Austin, Texas, on Friday. Vaynerchuk, CEO of digital agency VaynerMedia and founder of online retailer Wine Library and Wine Library TV, has built quite a following within the entrepreneurial community. In a packed room at SXSW, Vaynerchuk fielded questions from attendees about the ad industry, entrepreneurialism and what technology’s “next big thing” might be. Here are a few key takeaways from his session.
On advertising value
“A Super Bowl ad is the best deal out there—90 million viewers at $6 million a pop, and it’s worth $20 million, $30 million, $40 million.
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