Garrick Returns to IRI

CHICAGO – George Garrick returned to Information Resources Inc. on Friday as president/ceo of IRI North America, little more than four months after joining rival Nielsen Marketing Research North America, where he was president/ceo. IRI chairman/ceo Gian Fulgoni said Garrick was approached about returning, and accepted. ‘I hope this has thrown the competition into disarray,’ Fulgoni said. ‘I hope clients question (Nielsen parent) Dun & Bradstreet’s commitment to this business.’
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