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NEW YORK The Gap this week broke its fall TV campaign, which features separate ads for men’s and women’s clothing, via Laird + Partners.
The New York shop’s three spots for women’s pants and trousers feature Claudia Schiffer, along with other models, walking (one rides a bike) along streets in sunshine and snow, to the tune of Earth Wind and Fire’s “September.” Onscreen copy in two spots states, “The pants of fall.” The other reads, “The new fall trousers.”
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