Game Software Marketer Starts Agency Search

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

Video game marketer 989 Studios, a division of Sony Computer Entertainment America, is conducting a review for its $15 million ad account, sources said.
Agency presentations will take place at the client’s Foster City, Calif., offices this week, said sources. Shops will provide a positioning strategy for 989 Studios and titles such as NFL Gameday, designed for Sony’s PlayStation.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in