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BOSTON Guinness Atkinson Asset Management has selected Hunt Adkins to handle its brand advertising, which had previously been in-house, the agency said. There was no review.
The assignment for the agency in Minneapolis includes newspaper, magazine and Internet ads, as well as Web site development. The first work will break in September, and efforts will target direct investors and financial advisors.
Jim Atkinson, client CEO, said the agency “demonstrated a wide-ranging ability to speak to consumers with a distinctive and resonant, voice.
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