FTC Slams Lord & Taylor for Not Disclosing Paid Social Posts and Native Ads

Brand agrees to settle charges it deceived customers

The Federal Trade Commission's decision to crack down on Lord & Taylor today for failing to reveal its relationships with paid promoters may change native ads and influencer-driven social media marketing as we know it.

@PatrickCoffee patrick.coffee@adweek.com Patrick Coffee is a senior editor for Adweek.