From Small-Town News to Gatekeeper to the Stars of DTC

At The Lead PR, Casey McDonald manages media relations for some of the hottest digitally native startups

As a gatekeeper for some of the hottest names among digitally native startups at communications agency The Lead PR, Casey McDonald has his finger on the pulse of what’s happening in the direct-to-consumer world.

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This story first appeared in the Sept. 20, 2021, issue of Adweek magazine. Click here to subscribe.