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Promotions and direct marketing shop Frankel has tapped David Haan to run its 65-person San Francisco office.
Haan, 49, was named president and CEO. He started June 3 and reports to Jim Mack, chairman and CEO of Chicago-based Frankel, a division of Publicis Groupe.
“We were looking for someone who had a total marketing background,” said Mack. “If you look at what we do, which is consumer brand marketing, we needed to find someone from an advertising background who can also do direct marketing and digital marketing.
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